1-Identify the four market segment groups based on brand loyalty status and list


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1-Identify the four market segment groups based on brand loyalty status and list what a company can learn from analyzing the degrees of brand loyalty.
2-Describe the valuable functions brands can perform for a firm, the function of brand tracking studies, and the meaning and function of a brand audit.
3- Describe the valuable functions brands can perform for a firm, the function of brand tracking studies, and the meaning and function of a brand audit.
4- How can a marketer compete when it enters the growth phase of the product life cycle? Provide a real-world example
5. Did demographic changes affect the market (from baby boomers to Gen X or Gen Y)?
6. What competitive signs, symbols, events, or occurrences did Levi-Strauss miss?

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