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Double spaced. Any 11- or 12-point font.
• Paper should be approximately 3-4 pages in length, excluding title page and references.
• Cite at least two resources with APA formatted citation and reference. Incorporate at
least two resources correctly; one reference should be from the course materials and
one reference should be external. An external resource is a resource other than those
provided in the class or textbook. Incorporate properly formatted APA citations in the
text of your document for each reference used. Then, place an APA style reference
page at the end of your document.
• Consider your audience – you are writing in the role of a business analyst and your
audience is upper management of the organization.
The paper should include all of the following:
1. Title page – the title of paper, company/organization name, your name, course, and
date of submission.
2. Purpose – briefly describe what the SWOT methodology is and the
business/organization you are focusing on.
3. SWOT Analysis – include a SWOT Analysis table and describe each quadrant (strengths,
weaknesses, opportunities, threats) for your organization. Each quadrant should be
clearly identified in the analysis and the description should include the importance of
the attributes to the organization.
4. Conclusion – synthesize the findings from the SWOT analysis.
5. References – cite at least two resources with APA formatted citation and reference.