In addition to the report, you will prepare a product to use within the organiza


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In addition to the report, you will prepare a product to use within the organization to promote this green initiative. For example: Marriott Hotels has a small card in bathrooms explaining the benefits of their soap dispensers. You can do a flier, brochure, leaflet, or similar product. Make it as dynamic (and attention-getting) as you can. Remember AIDA? Attention, Interest, Desire, and Action. You want others to ultimately Act on the effort to promote environmental sustainability.
If you choose to also prepare a press/news release for the initiative (this is optional), you will receive extra credit. See your textbook for examples.

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