Is the product you researched owned by a small independent or a large company? R


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Is the product you researched owned by a small independent or a large company? Remember that often a very large company will own many small ones and still use those company names on products to make it appear as if it is an independent.
Is this an Ontario product or is it imported from elsewhere (other Canadian provinces or international sources)?
Is the product quite processed? Are there many ingredients?
Is the product considered part of a healthy diet? How does it relate to Canada’s Food Guide?
Is there evidence the product is produced and processed sustainably? Does it have any third party sustainable certifications associated with it? (Note, if it does they usually appear on the packaging or the sticker.) If there are sustainability claims, do you think they are legitimate?
Are there many marketing, farm and commodity groups that support production and sale of this product? Is the marketing of it quite regulated by strong marketing boards (note that all products are regulated for food safety so we’re not asking about that)?
Is this product produced from a special variety of plant or breed of animal? Is it genetically engineered (see https://foodpolicyforcanada.info.yorku.ca/genetic-engineering/ if you’re not certain what genetic engineering is)?
In general, are farmers who produce this product or its main ingredient able to make a decent living from it (if you can’t find specific info related to the product, look at the general info on farm income for that commodity)?
Is the price of this product affordable for low income people?
Based on what you learned, has your opinion of this food / beverage changed? If you eat/drink this product, will your consumption change? If so, how?
Possible sources of information: The course text, AAFC. 2015. An Overview of the Canadian Agriculture and Agri-food System. AAFC, Ottawa
The Agriculture and Agrifood Canada web site commodity and import/export reports
Provincial government web sites on the state of a commodity
Company web sites – but don’t rely too heavily on these, remember that these sites are primarily for product promotion!
Commodity and marketing organization web sites
Retail and manufacturing industry trade journals
Sometimes there are academic journal articles doing a Life Cycle Analysis on these products

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