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Successful organizations value candid communication, even when the news isn’t good. Unsuccessful organizations, on the other hand, often ignore problems. In successful organizations, colleagues who speak up and raise issues are rewarded. In unsuccessful organizations, those who speak up are criticized. Most organizations exist somewhere on a continuum when it comes to encouraging candid communication. Some are highly open to it, others completely shun it, and most fall somewhere in-between.
Please choose one of the following two scenarios to respond to.
Scenario 1: Intraoffice Communication
You are a supervisor at your company. You’ve overheard Employee A making offensive comments to other employees, and Employee B has complained about these comments. You’ve given Employee A a verbal warning in the past regarding these kinds of comments, but you’ve hesitated to put anything in writing because you know that your boss’s and Employee A’s children go to school together, play sports together, and that the parents all socialize.
However, Employee A’s comments are only becoming more offensive and widespread. You realize that it was an error to not address this behavior in writing and on record before, and it is time to give Employee A a written warning for this conduct because it is both damaging to the office culture, as well as putting the company at risk for litigation.
Please compose a message to Employee A (that you will copy HR on) explaining the write up and requesting Employee A take a mandatory training course on corporate culture and diversity, equity, and inclusion. This message should serve as a follow up to a verbal conversation, as it is generally more appropriate to deliver bad news in person if at all possible.
Scenario 2: External Communication
You work for a company that produces a variety of popular and tasty breakfast cereals, and you spend a good deal on television and web-based advertising. In your ads, you strive for diversity of all kinds; however, one recent advertisement generated controversy. In it, a happy family with two mothers, a young son, and a toddler daughter are shown eating breakfast and engaging in lighthearted antics. Bits of cereal are tossed about, milk is spilled, and so on.
In response, members of an organization representing what they refer to as “traditional family values” have written numerous messages of protest and have posted them on social media. They feel that this portrayal of a nontraditional family is “morally wrong” and they are threatening to boycott your company.
Your task is to write a response to this organization and to post it on your website and on your official social media platform sites. Your goal is not to engage in a war of words with this organization, but simply to make it clear that your company values diversity, and that you will continue to portray that diversity in your advertising materials.
In both scenarios, you will need to choose a channel (email, memo, social media post, website post, etc.) for your message and make sure that you’ve used the appropriate document design for that channel.
See the Assignment Connection in this week’s lesson for more tips and advice.
Remember to submit your assignment.
You will be graded based on the rubric below.
Rubric has been attached to files