TO ESSAYPRO WRITER: Module 2 Milestone is attached and the reading material is a


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TO ESSAYPRO WRITER: Module
2 Milestone is attached and the reading material is attached. Please use
references from the reading material that is attached. Please review the
attached Module 2 Milestone to answer the below questions.
In this
milestone, you will consider how to make decisions about place, meaning the
distribution channels to use for your chosen product. Specifically, you will
consider trends in the marketplace that are affecting distribution channel use
and which distribution channel may be appropriate for the target market (i.e.,
persona).
Specifically,
you must address the following rubric criteria:
Recent Change in
the Marketplace:
Describe how one recent change in the marketplace (purchasing habits or
social, economic, and political events, for example) has affected
distribution of products. (1 – 2 paragraphs, 1-2 sources APA format)
Distribution
Channel:
Recommend one potential distribution channel (direct-to-consumer, retail,
wholesale, distributor, or agent/broker) for your chosen product, and
explain why it is appropriate given your product and persona. (Use the
persona you developed in the Module Two milestone with revisions based on
instructor feedback) (1
-2 paragraphs 1-2 sources APA format)

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